Thursday, 18 August 2011

Making Comments & Backlinks That Don't Get Deleted

Comments & Backlinks that DON'T get deleted
First up...what the hell is a html? HTML= HyperText Markup Language

Believe it or not, if you have been using the Internet for any amount of time, you already know HTML basics...you just don't know what it's called. Everyday we use HTML tags to change the appearance of our webpages, our emails, our messages etc. Each time you highlight a point with blod, or underline it, you're using HTML tags. 

Today's post is all about How-To use html tags to change the appearance of your text AND to leave subtle backlinks in places that you want a professional appearance - How-To make a link using anchor text rather than leaving the URL where everyone can see it.

You know I'm a bit funny about people leaving backlinks in my blogs - to me, it's the equivelant of walking into my house and saying

"Hey, Nice place, love what you've done with it. By the way, how would you like to buy some encyclopedia's? No? Okay, I'm just going to spray paint my business card on your wall so your guests will know where to find me."

Okay, that's a bit extreme...but bottom line, that's what's happening when you come into my relationship blog and leave your link for weight loss recipe's (true story btw). It's called spam, people. If you are going to leave a link, you better make damned sure that you are adding to the information that the blogger or bloggess has provided in a way that is relevant and adds to user experience - you'll also find more people actually use the link when you do so.

I'm with Google on this one - some affiliates are just lazy, they're the one's ruining it for the rest of us and giving affiliate marketing a bad rep. It takes two minutes to write out a proper comment for the bottom of a blog post - one that is adding to user experience or one that tells you a bit about yourself, or what you do, or what you enjoyed about the post you've just supposedly read - but many internet marketers are more concerned about getting their CPA or leaving as many links as quickly as possible without caring about quality.

Call me old fashioned, but the only place you should be marketing is your own webpages. That said, there is some value in leaving backlinks in your comments. Today, you're going to learn how to do it subtly - properly. Get this right and your  comment is less likely to get filtered as spam and the webmaster is less likely to delete it.

So how do you actually leave a link that isn't your URL but actually hidden in some sort of anchor text?

Links (backlinks in particular) have the most pulling power with Google when they appear naturally. That means using anchor text in the middle of a sentence - anchor text that actually tells people what sort of site they are going to find on the other side - rather than dropping a "Click Here" at every turn.

Anchor text is the words that we use to make links, example...

Learning how to make money online is like learning a whole new language. It takes time, patience and most of all, you need to have a solid business plan.

So let''s get started...

HTML TAGS
HTML tags start with the < (less  than) symbol, contain a tag (or an instruction) and then close with the > (more than) symbol.

Two tags per instruction are required: an opening tag that looks like this <b> and a closing tag that contains / (the forward slash symbol) looking like this </b>

If I wanted to highlight a word with <b> bold </b> it would look like that.
Or <i> italics </i> would look like that. And if I was <u> underlining something </u> I would use the letter "u" to instruct the system. Without using the </u> tag to close, every word that follows would also be underlined.

There's a HTML tag for everything...
Whether you're making bullet points <li> example </li>
    Or a title <title> example </title>

    Or want to insert a paragraph <p> example </p>

    Or changing the colour <span style="color: #741b47;"> example </span>


    And the list could go on and on and on.

    But we're here to learn about How-To make backlinks that look like - Mwah ha ha Money - this rather than like this - http://mwah-ha-ha-moeny.blogspot.com

    To use an anchor text to make a link, we need to use the <a> tag.

    In action, it looks like this:

    <a href="http://mwah-ha-ha-money.blogspot.com/">Mwah ha ha Money</a>


    So let me this explain...s.l.o.w.l.y.!

    We start off with the <a href= which tells the system that we're making a link. Then we need to add the URL (or the address of the web page) that we want to send people to. But, just to confuse you, we have to wrap some "quotes" around the URL like this before closing the first tag with the > symbol.

    <a href="url">

    Then we want to choose our anchor text. When you get your Clickbank hoplinks, they come with a domain and a HTML code that says "Click Here!" By the way, you want to change that - "click here" does not qualify as a call to action. You might want to change it to "Check out this video" or "Pick up your free mini course"...anything is better than "Click Here"

    So lets say that I wanted to send people to my page of videos, my URL is:

    http://mwah-ha-ha-money.blogspot.com/p/video-training-series.html

    My anchor text is going to be: Internet Marketing Video's.

    My comment would look like this:


    You made a really interesting point about the different types of backlinks and the importance of having a variety of different sorts of links to avoid getting sandboxed next time Google decides to make another algo change - that way if one type of backlink loses it's ranking power, we still have others to fall back on. I've just finished making some <a href="http://mwah-ha-ha-money.blogspot.com/p/video-training-series.html"> Internet Marketing Video's </a> about one of the free sources I use to build backlinks to my articles. Can't wait to read your next post.

    Which will look like this when it's published:


    You made a really interesting point about the different types of backlinks and the importance of having a variety of different sorts of links to avoid getting sandboxed next time Google decides to make another algo change - that way if one type of backlink loses it's ranking power, we still have others to fall back on. I've just finished making some Internet Marketing Video's about one of the free sources I use to build backlinks to my articles. Can't wait to read your next post.

    See what I've done here?
    1. I've used LOTS of keywords in my comment - any savvy blogger is going to appreciate more of those keywords on his or her post/blog. 
    2. Flattery isn't everything...but it does help. 
    3. I have elaborated on the reasons WHY backlinks are so important (so I've built on the foundation started by the blogger) 
    4. And I've given the next reader a reason to click - FREE.
    Clever huh? This is the reason why I hate it when I find those "Great post, My blog is called [backlink to some totally unrelated blog]" comments - it's sheer laziness. 

    Before I go, if you need more HTML codes then you'll want to visit w3Schools - a websites dedicated to HTML codes and how to use them.

    Okay guys, stay tuned, I'm going to show you how to make affiliate banners next. But before you race off...you're welcome to practice what you've just learn right here. (I'm soooo going to regret this, aren't I?)

    Leave your backlink/comment below...and make it good. I'll be grading you (^_^)

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