Lies. It's all lies.
There is only one absolute foolproof unchanging you can't get it wrong truth
Content + links = $$
Not quite that simple but that's the picture.
Your own content plus your links to your sales page equals ka-ching.
However, there is a catch.
You can't just go around slapping any ol' content into your blogs and sites. If you were to stuff your webpages with duplicate then Google will actually penalize you.
If the content sites like HubPages Squidoo, Ezinearticles find duplicate content they will remove it (and there goes your backlink) and they can close your account without word or warning.
So why is content so important?
Google uses robots called crawlers to search through your website or blog. They basically follow the links from one webpage to another. You need to have content so that Google knows what your website is about.
Backlinks are another important piece in the SEO puzzle. Backlinks that have been made with appropriate anchor text and written inside the body of content is always going to get the thumbs up from Google rather than links that say Click Here scattered randomly around the Internet.
ENTER THE ARTICLE SPINNER
Now these have been around for years but it's only recently that the quality has really taken off. If you have been burnt in the past by spinners promising the world then you will be impressed with this one..I actually have it myself (first night I got it I stayed up all night and made two new websites!)
So here's your homework (no...I don't care if you buy it or not) I want you to listen carefully to the video because it has some really important clues into how to get your pages ranked with the search engines.
Watch the video here